Paid media is a quick way for brands to reach potential customers while building a long-term organic strategy and amplifying the content that is resonating. Paid search and paid social are crucial for businesses that are looking to have an immediate impact.
We study audiences, demographics, and patterns in consumer behavior to maximize the results of a campaign through audience targeting as it is critical that the ads appeal to the intended audience.
And, in addition to audience, we rely on an informed set of value-centric keywords and phrases.
We utilize AI technology with our partner ClickCease to protect your Ad spend by eliminating invalid traffic.
Blue Noda creates and manages all of our clients content creation, placement, iteration and other campaign needs. Blue Noda’s campaigns are actively managed, optimize regularly and driven by detailed reports. We stay on top of trends to keep our clients ahead of the competition. These campaigns provide an excellent opportunity to get our clients to the top of search results for queries and keywords by paying per click while waiting for SEO to improve rankings organically.
And effective landing pages push the user to convert into a lead and a future customer. Building an ad-specific landing pages drives qualified leads to the next step in the sales process. And Blue Noda builds effective landing pages that capture qualified leads and convert them to calls, and online sales.
While there are many unique benefits to SEO and Paid, the best approach is for businesses to build a digital marketing strategy that uses both. Paid campaigns can be minimized as organic results rise, and SEO content never expires. Users will always find them when they search for the keywords that SEO content covers. Paid drives traffic to websites before the long-term benefits of an SEO strategy takes effect. And the landing pages will support both paid and organic campaigns meaning overall traffic efforts will grow.
See how we increased conversions by 30% for Parker Hannifin.
BIG DATA
of executives say big data at their company would be improved through the use of AI
REDUCE COST
of businesses say pressure to reduce costs will require them to use AI
FOCUS
of business decision-makers say AI can enable humans to concentrate on meaningful work
